The Sales Business

Presenting Benefits To Build Desire In Your Prospects

Delivering a powerful sales presentation is a key skill for any salesperson.

Again, preparation is key. Having our sales collateral ready and well displayed combined with a structured presentation will give us a professional edge.

Watch this video to find out how to use benefit statements, tie-downs and focus our presentations on what the prospect wants. Also look out for what to do when a prospect asks a really tough question during your presentation.